Almost every day, a new Kardashian social media post makes waves in celebrity news. This week, it was a tweet from Khloé Kardashian that garnered a fair amount of attention — but for all the wrong reasons.
Khloé took to her app on Friday to post her “5 Hacks to Look Thin AF in Pics,” promoting the article through her Twitter account by saying, “I got you boos!!” According to E! News, the article included tips like “literally halving yourself” by hiding behind friends in photos and jutting the chin out to “just say no to double-chin vibes!”
Many Twitter users weren’t here for it, though. They called the Kardashian out for these hacks and her problematic language, questioning why she was encouraging people to change how their bodies appeared rather than embracing them for what they are.
Twitter users also took the opportunity to point out that Khloé’s Good American brand launch in 2016 made an effort to emphasize body positivity. Some of the promises the brand makes to customers on its website include “body positivity,” “extreme inclusivity,” and “breaking down barriers.”
“We are proud to be leaders in the body positivity movement,” reads Good American’s brand page. “We feature women of all shapes, sizes, colors and backgrounds.” This seemed contrary to Khloé’s attempt to promote a thinner body shape for women on social media.
People took issue with another aspect of Khloé’s message that wasn’t so obvious on the surface: the fact that it was tweeted out to 26 million followers, the majority of which are young women who are already insecure about body image.
“This is so damaging to your young, impressionable audience,” one Twitter user wrote. “I know you are not solely responsible for society’s toxic attitude towards weight but given that you have been on the receiving end of abuse for yours before, you should know not to spread this message.”
These criticisms are definitely valid, seeing as only four percent of women worldwide consider themselves beautiful, and 72 percent of girls feel “tremendous pressure to be beautiful.” Pressures to look thin and change their appearance — especially coming from a Kardashian who has such a powerful influence on young women — could lead to unhealthy behaviors, including disordered eating, negative body image, and low self-esteem.
Khloé has yet to respond, but her critics’ comments will hopefully encourage her to embrace her mission of “extreme inclusivity” for all body types in the future.